Betting the farm?

MacWorld is but a fading memory. NAB has come and gone. WWDC is over. MacBook Pros are being booed at. Still no FCP. Not even a whisper. Where’s the beef?

No, I am not going to join the rant about how FCP hasn’t been updated and how Apple may be abandoning the Pro Video market as exemplified by the dropping of PCI Express in the Location Video workhorse 15″ MBP. I don’t buy that. But I do buy into the fact that something serious needs to happen with FCP for its long term health. So much is broken. So many compromises. Sure, the enemy of ‘Good’ is ‘Better’ and at least FCP is out there.

And 6.0.4 is good. Good enough. It does what I want it to do, but that’s now. Things change. Innovation. Things must evolve in the face of change, or die. So is FCP dying or evolving? Probably pupating is closer to home. Getting ready for the next OS.

Look at what SnowLeopard is bringing: 64 bit, so FCP won’t slow down on large RAM hungry projects (currently only 2.5 GB RAM can go to FCP, no matter how much you have installed). QuickTime X improves H.264 and pokes connectors into custom hardware. OpenCL taps into your GPU so rendering Core effects gets a speed bump, and Grand Central should make multi-processor machines deliver on their promise.

And then there’s the fact that FCP isn’t a spring chicken. It has a history, and a complex one at that. There are things deep in Final Cut Pro that really shouldn’t be there. Stray DNA, vestigial PC routines, note that I’m guessing, but pretty sure that their removal would require complex surgery.

So I’m betting the farm on a re-write of FCS, with significant chunks making their way into Cocoa to make FCS into a full-on Snow Leopard app with a future, rather than a rehash on the same chassis. And hoping same goes for Color, SoundTrack Pro and Motion, with the assumption that LiveType gets put out to grass.

It would be a mammoth task. But Apple’s done this before with the Intel switch.

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